The one major difference is that an ICO generally involves bitcoins and a token sale will use Ethereum. Ethereum are tokens, and bitcoins are, well, coins. Coins are fairly straightforward – they represent value. Tokens, on the other hand, work differently. These can reflect the company’s growth, and increase accordingly.
Tokens store different levels of value and are a far more complex unit than coins. Tokens are programmable and have many different types of functions and usability.
Despite this, the terms ICO and token sale are used interchangeably. They are generally used to describe the process of a team behind a project releasing a token or “coin” in order to raise capital.
If you’re interested in token sales, HiP is excited to begin its own ICO – to get on the HiP earlybird token sale list for maximum discounts, go here: https://www.hip.property.